Mountain Bike - Sports

When we first launched our Mountain Bike Magazine LINES we had the definite goal to give print a reason to exist again. We wanted to implement something more permanent in our fast moving world, something that couldn't be realised in digital media, but only in a print product. So we started producing photo stories that got refined on paper with varnish and sleaze or where people could rip out pictures and use them as post cards. This way, it becomes more than just an ordinary photo story, the surface turns into something haptic and its optical appearance depends on incident light. Here you'll find a collection of the photos used in those stories and some corresponding sample images from the magazine. You can buy the print magazine here.

Client: LINES- Magazine
Photography: Klemens König 
Art Direction: Klemens König and Christoph Berger- Schauer